BzzAgent is an international word-of-mouth (WOM) media network that
enables companies to organize and manage honest conversations between
everyday consumers both online and in the real world. Clients generate
awareness and shape perception through the massive reach of the
600,000-member BzzAgent community. We pair consumers with products,
information and digital tools to activate widespread opinion-sharing
throughout social media, and help brands monitor campaign activity and
ensure compliance with FTC guidelines. We've conducted more than 600
programs for over 300 brands including Procter & Gamble, Kraft and
Unilever.
BzzAgent offers a variety of programs to meet a marketer's specific
needs. Whether introducing a new product, looking to generate social
media activity or create long-term brand advocacy, we make it easy to
integrate WOM into the marketing mix.
Influential Community: Our Agents are the key to our network. Hundreds of thousands strong and growing every week. Agents are conversation leaders who are:
- Viral: Twice as likely as the total public to recommend products and services
- Tuned In: Twice as likely as the average consumer to keep up with a broad range of products and services
- Leaders Four times as likely to qualify as a Conversation Catalysts™ as the total public
- Networked: Twice as many friends, neighbors and acquaintances as the general public
Because consumers want companies to listen to and embrace them, good things happen when brands market with them. Consumers win because they are more involved with the products and services that they love, and marketers win because they are tapping into the most powerful marketing channel on the planet: the voice of the consumer.
Learn more about word of mouth marketing and BzzAgent by visiting our website.
Phone: 617.451.2280
Email: bzz@bzzagent.com
